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Video Tracker: Game Changer?

by apowaleny

Politics has changed considerably the last few cycles. President Obama’s campaign dominated the internet in 2008 with their impressive fundraising as did now Sen. Scott Brown in his historic January 19 win for the Massachusetts Senate seat. Twitter has become a dominating force within political circles for rapid response and sharing information but what about on a more local level?

The video tracker has become a staple of local campaigns from congressional, gubernatorial, to even state house contests. So how has the video tracker changed the way we run political campaigns? How have candidates changed because of trackers and who is winning the video tracking war? These are some thoughts I am hashing out for a Framework post, stay tuned.