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Posts Tagged ‘engagement’

Tweeting Effectively: What’s Your Plan?

Tweeting Effectively: What's Your Plan?

Twitter can be a powerful tool for sending messages or increasing consumer engagement with a brand—be it commercial or political. CRAFT lets you in on some of the basics of what you need to get the most out of your Twitter experience. Twitter allows you to send messages with a limit of 140 characters. Tweets [...]


All About the Numbers

House Republicans announced last week their twitter new media challenge similar to “March Madness” in an effort to attract new followers to Republican Member’s of Congress. The idea is simple: Get more people to follow each Republican Member of Congress thus increasing the GOP’s ability to get its message out. In theory this is a [...]