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Posts Tagged ‘YouTube’

Post-Election Digital and Social Media Presence

Post-Election Digital and Social Media Presence

Election Day has passed—and it’s time to get to work. You’ve worked hard to build a campaign website and cultivate followers—and as a result, a newly elected official has a valuable audience of constituents who can help share and promote content and keep the conversation going. Now is the time to update your campaign site [...]


Why Make a YouTube Video if Nobody Will See It? Part II

Why Make a YouTube Video if Nobody Will See It? Part II

This is Part II in a series about marketing YouTube videos. This post references sections from Part I that can be read here. 3. Uploading Since your video description and tags were written before the video is uploaded, this should only require a simple cut and paste to fill out the forms. If you didn’t [...]


Why Make a YouTube Video if Nobody Will See It? Part I

Why Make a YouTube Video if Nobody Will See It?  Part I

It is amazing how much time and money is spent producing online videos without an equal amount of time and effort marketing them.  For some reason people think high-quality videos magically go viral by uploading them. The truth is that most videos reach a large audience because they were marketed correctly. This series of posts [...]


The Changing Face Of Campaign Combat

A few years ago the title of “video tracker” on a campaign would be met with the simple response:  Huh? But in just a few short years, most notably beginning in the 2006 cycle when YouTube was becoming a presence in everyday Internet use, the video tracker has become a critical campaign position. The importance [...]